
8.1 Domestic Free Television Programme
Service
During the period under review, drama series remained the dominating
programme genre during prime time on the Cantonese channels. Generally,
drama series on ATV were mainly imported from the Mainland and Taiwan
and those on TVB were mostly in-house productions. However, during
the period, both stations also imported a number of Korean drama
series which proved to be quite popular with the local audience.
Apart from drama series, there were a number of popular station-produced
talent shows and quiz cum game shows.
Figure 20 : |
|
Weekly Hours of Different Programme Types Broadcast
on ATV Home and TVB Jade |
On the two English channels, business/financial programmes, news/weather
programmes, documentaries, enrichment programmes, children's animation,
imported popular drama series, sports programmes, magazine/talk
shows, feature films and current affairs remained the main staple
of programmes. Both stations imported a variety of documentaries
and infotainment programmes such as cooking programmes, health/medical
programmes, holiday/travel programmes and fashion shows as well
as award-winning drama series.
Figure 21: |
|
Weekly Hours of Different Programme Types Broadcast
on ATV World and TVB Pearl |
|
|