Broadcasting Services Survey 2007

To track the penetration and usage of different categories of television programme services and sound broadcasting services, the viewing and listening habits of the public and their attitudes on matters relating to broadcasting, the Authority commissioned an independent survey company to conduct a survey on broadcasting services in Hong Kong during the period from March to June 2007. The findings of the survey were compared with that of the survey commissioned by the Authority in 2005.

In addition, the survey collected and assessed the audience's perception about the variety and quantity of programmes; the current regulation of different television and sound broadcasting services; and awareness and effectiveness of the present complaint avenues.

A total of 1 625 successful face-to-face interviews were conducted with respondents aged 15 or above. The executive summary and findings of the survey are available for public access on the Authority's website at www.hkba.hk.