5.2 Subscription Revenue
According to published figures, HKCTV's turnover (including mainly subscription revenue and also some advertising revenue) has remained steady for the past 6 years, from $1.5 billion in 2000 to $1.9 billion in 2005 (Figure 16).
| Figure 16 : |
|
Turnover of Pay TV Business of i-Cable Communications
Limited |
The subscription revenues of PCCW Media and TVB Pay Vision are not publicly available.
The period under review saw vigorous competition in the domestic pay television market. The licensees all offered promotional package at reduced subscription fees as shown in Figure 17.
| Figure 17 : |
|
Packages Offered by the Domestic Pay Television
Programme Service licensees |
| Licensees |
Basic Package |
Promotional Package |
| HKCTV |
Standard Monthly
Fee:
$398 |
| - |
A wide variety of special infotainment packages
ranging from $70 to $248 per month. |
|
| TVB Pay Vision
|
Standard Monthly
Fee:
$198
|
| - |
Basic package of more than 40 channels bundled
with 10Mbps broadband service provided by HGC at
$248 per month (18-month contract) |
| - |
Special package at $138 per month (18-month contract
with 3-month free service) transmitted on PCCW Media's
platform (with 20 selected channels) |
|
| PCCW Media |
Offering
pay-per-channel
tariff from $5-
$168 per channel
per month |
| - |
Super Value Pack offering all selected channels
($388/18-month contract) |
| - |
A-la-carte channel package ($138/18-month contract) |
|
|
